The Chic Entrepreneur
Put Your Business in Higher Heels
by Elizabeth Gordon
New York Times Bestselling Author of Play Like a Man, Win Like a Woman says: The Chic Entrepreneur (by Elizabeth Gordon) is engaging, intelligent, and practical not to mention fun to read. If you are interested in building a business properly, in order to achieve not only financial freedom but personal freedom as well, this is the book for you. – Gail Evans
Learn How to Take Your Business
from Flats to Stilettos
Learn how to take your business from flats to stilettos in this intelligently written, highly practical, and entertaining read. The Chic Entrepreneur teaches women business owners how to get out of the trenches and take their business to new heights by mastering the 9 dimensions of a flourishing business. Elizabeth Gordon, President of Flourishing Business®, a consulting firm that helps stagnant businesses jump start their growth, shows how to build a business right. Gordon explains how to build an asset of inherent value instead of just a bigger job and points out common mistakes to avoid along the way.
Packed with Chic Tips that businesses can inexpensively implement for an immediate return, this book is ideal for jumpstarting a stalled business, and putting it into overdrive. This simple yet timeless formula for achieving chic success in the business world is cleverly interwoven with critical analysis of real businesses and delightful tales that show what and what not to do. Watch out guys – this book is sure to bring out the Chic Entrepreneur in every woman.
This book is a step-by-step guide any female entrepreneur can use to build an effective business growth strategy for a company that will ultimately work without her.
Elizabeth Gordon features dynamic analysis of Nordstrom, Google, Whole Foods, etc. that lend a real-world insight to the 9 key business elements that are examined and explained.
She shows you how to define your company's unique value, generate word-of-mouth, and build an organizational culture in ways that are fun, creative, and true to your organization's strengths, mission and core values.
Finally a business book that speaks directly to women. Elizabeth Gordon delivers an insightful method for building a company for women who want to succeed with style.
- Delia Passi, CEO & President of MedeliaCommunications, Author of Winning the Toughest Customer: The Essential Guide to Selling to Women
This book gives you a proven formula for thinking and acting to build a fast-growing, profitable business in any market.
- Brian Tracy, Author of The Way to Wealth
A delightful read for entrepreneurs who want to build their businesses with style!
- Cynthia Good, Founding Editor & CEO PINKmagazine
It is never too late to be reminded of valuable business techniques and success traits. Elizabeth Gordon is on track and on target with The Chic Entrepreneur. The Chic Tips are terrific content summaries and short cut reminders for those of us busy being entrepreneurs. This is an invaluable tool for every entrepreneur in the making. I certainly wish this had been available when I jumped into the wild blue yonder of business ownership more than a decade ago. It would have made the journey smoother.
- Melissa Galt, America’s Lifestyle Diva, Author of Celebrate Your Life!, national motivational speaker, and successful entrepreneur
Elizabeth Gordon is a genius! I barely got through the first few pages before I realized that I better get out a pen and paper to take notes. Sometimes we business savvy gals think we know it all -- but a fresh perspective and dead-on advice is so critical to our success. I especially loved the Chic Tips offered on particular pages to capsule significant actions or mindset changes. I'll be recommending The Chic Entrepreneur to my clients and workshop participants. It's that good!
- Mary Kurek, Speaker/Networking & Marketing Expert, Author of Who's Hiding in Your Address Book - Introducing the Ideal Network for Successful Women
The Chic Entrepreneur: Put Your Business in Higher Heels by Elizabeth W. Gordon (with Leanna Adams)
Reviewed by Vicki Landes for Reader Views (5/08)
Now more than ever, women are smashing down business barriers and taking their lives – and income levels – into their own hands. But the growing number of entrepreneur-type businesses that pop up each year also brings an equally growing number of company failures. In a man’s world of money and management, what’s a girl to do?
Author and business owner Elizabeth W. Gordon hopes to help struggling women with their business ownership dreams with her new book, The Chic Entrepreneur: Put Your Business in Higher Heels. In it, she outlines her strategy for successful planning and execution in operating a thriving company in today’s market. But it’s not just ‘success’ that she’s striving for – it’s an ‘above and beyond’ attitude to thrust your enterprise further than you ever thought possible. I especially loved her comparison discussions - Payless or Nordstrom, Wal-mart or Whole Foods, DMV or Google, Generic or Nike, etc – that initiate those really deep, soul-searching questions you have to ask yourself when in business. Even further, whether or not you are settling for average or pushing to make yourself the elite in your field. Each chapter ends with issues to contemplate and even apply, if necessary to make your business more ‘chic.’
The Chic Entrepreneur is a must-read for any woman either already self-employed or planning to in the future. Not only does the book stress the importance of ‘failing to plan is planning to fail,’ but it sparks plenty of creativity in making your business stand out above others. Further, honesty and integrity play a key role in being a ‘chic entrepreneur’ so Gordon hopes to instill these values in her readers as they travel the road to ‘business owner.’ Brilliant, insightful, and fabulously feminine, The Chic Entrepreneur will motivate and raise the bar for any female professional.
Does your company need a kick start? Or are you tripping on the path towards entrepreneurship? Elizabeth W. Gordon’s The Chic Entrepreneur: Put Your Business in Higher Heels gives you a legup on working in the self-employed business world. Strap on your stilettos and get ready to climb!
